Betsoft Expands Gaming Opportunities via a WinBoss Deal

Jan 16, 2024 Anna Kiselova
The beginning of 2024 has brought another content distribution deal to Betsoft. The renowned developer has joined forces with a Romanian operator, WinBoss, to grow its reach in this jurisdiction.
According to the terms of the contract, WinBoss users will have immediate access to Betsoft's award-winning game portfolio. The local audience can enjoy popular releases, such as Rags to Witches™, Hearts Desire™, Take the Bank™, and the ultra-popular Golden Dragon Inferno™ from the iconic Hold and Win series. Plus, the operator will regularly replenish its library with new Betsoft games. Betsoft has been creating premium content for gaming operators and studios since 1999. To provide an exclusive gaming experience, the developer comes out with top-of-the-line video slots, ensuring they are translated, localised and certified. In this way, WinBoss.ro players can enjoy the exciting content and interactive in-game enhancement tools (Take the Prize™ and Tournament) that Betsoft provides.
WinBoss.ro, owned and operated by Boss Online SRL, was founded in 2021. The brand quickly gained recognition for its outstanding customer service, 24/7 live chat assistance, and intuitive user interface. A full range of gaming materials helps the operator meet player demands, making them return for more. The brand boasts generous daily promotions and tournaments, an innovative reward system, and responsible gaming tools. Moreover, its game assortment consists of around 1,000 games of all genres. Head of account management at Betsoft Gaming, Fernando Van Velzen, expressed his delight at expanding the company’s Romanian presence with WinBoss.ro. He explained that Betsoft already has a strong brand awareness, so their products are well-known in Romania. The two organisations look forward to building stronger relationships with players in the future. Cristian Cebotaru, project manager for WinBoss Group, noted the company’s key to success is delivering high-quality content to its customer base. He further explains that Betsoft’s renowned releases are just what they need to satisfy their players’ needs. Recently, Betsoft struck a deal with iGaming Deck and opened the door of its game portfolio to an even wider audience. Moreover, the studio released its last video slot, Tycoons: Billionaire Bucks™, at the end of December 2023, but it will surprise its fans with another one very soon. Players can look forward to the launch of a new game, Rockstar World Tour™: Hold and Win, on January 25.

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Anna Kiselova

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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